Regional Associations

Explore Minnesota Tourism works with our regional industry partners to market the regions of the state to in- and outstate travelers.

• Metro Tourism Committee
  The Metro Tourism Committee includes representatives of tourism promotion organizations from 10 Minneapolis Saint Paul Area counties.
• Minnesota Arrowhead
  The Minnesota Arrowhead Association is Minnesota's oldest tourism promotional organization, founded in 1924.
• Minnesota Heartland
  Minnesota Heartland works in partnership with Explore Minnesota Tourism to promote the 33 counties in Northwest and Central Minnesota.
• Southern Minnesota Tourism Association
  The Southern Minnesota Tourism Association (SMTA) is a tourism promotional organization made up of representatives from the 36 counties in the geographic area identified as the Southern Minnesota Region.