EMT Winter TV Spot, “More Cool Moments,” Airs in Six Markets
Release Date: Jan 07, 2014
In the final chapter of Explore Minnesota’s “More to Explore” advertising campaign, a new winter TV spot has been produced and will air for five weeks, Jan. 6 - Feb. 23, in Minneapolis-St. Paul, Des Moines, Madison, Milwaukee, Sioux Falls and Winnipeg. The 30-second commercial highlights indoor and outdoor winter activities (such as snowmobiling, dogsledding and dining), and is the cornerstone of the “More Cool Moments” winter advertising strategy, which also includes digital, print, radio, social media and marketing partnerships.
Click here to learn more about the full winter advertising campaign.