Advertising Opportunities

Cascade Lake Park in Rochester / Paul Vincent

Our advertising channels connect you with an audience actively seeking travel inspiration about Minnesota, ensuring your message reaches consumers already primed to engage.

ExploreMinnesota.com features a mobile-first, content-centric design that inspires travelers to discover all there is to see and do across our great state.

Beyond our digital advertising options on the website, partners can also reach highly qualified leisure travelers through our Travel Guide print piece and targeted email newsletters — ensuring a strong, multi-channel presence across the Explore Minnesota brand.

For advertising opportunities with Explore Minnesota, please submit your interest using this intake form.

Explore Minnesota media kit cover for 2026-2027

Travel Guide

The Explore Minnesota Travel Guide reaches a very qualified audience of consumers interested in planning trips in Minnesota. It is the primary response piece distributed by Explore Minnesota and is sent in response to inquiries generated by our advertising campaigns. 

This guide is also promoted through our website, digital ads, newsletters, insertions in Upper Midwestern newspapers and special promotions. It is distributed at dozens of state visitor centers across the upper Midwest.

 

Digital Advertising

There are opportunities for partners to advertise on our consumer website, social media channels or newsletters.   

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Editorial Content

To suggest ideas for content on ExploreMinnesota.com, please fill out this form.