Explore Minnesota Industry
The Pelican Lake shoreline at Fair Hills Resort
/ Credit: Paul Vincent
Welcome to Explore Minnesota’s tourism industry site, created to support and elevate tourism communities and tourism-related businesses across the state.
Here you'll find marketing toolkits, grant opportunities, industry news, and a wealth of research — from advertising effectiveness to brand reputation studies — to help you attract and serve travelers better.
Whether you’re a small-town attraction or a regional CVB, our platform equips you with the insights and partnerships needed to connect with travelers and strengthen Minnesota’s tourism landscape.
